Featured Projects
Amazon apni Dukaan
Objective: To showcase Amazon as the go-to platform for a wide variety of products, emphasizing convenience and trust.
The advertisement features everyday scenarios where people choose Amazon for their shopping needs, highlighting the ease of use and extensive product range.
Target Audience: Broader audience, including potential first time online shoppers, focus on urban and semi urban consumers
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Asian Paints
Objective: To highlight the advanced technology and protective features of the TMIL Ultima paint range.
Target Audience: Consumers seeking long-lasting and weather-resistant paint for their homes.
Creative Concept and Execution:
The advertisement illustrates the paint’s resistance to harsh weather conditions, using compelling before-and-after comparisons.
Domino's
Objective: To engage customers with an interactive game that promotes Domino's menu and offers rewards for participation.
Target Audience: Tech-savvy individuals, gamers, and Domino's enthusiasts looking for fun and engaging experiences.
Concept and Execution:
The ad showcases the interactive game, emphasizing its fun elements and the rewards players can earn, encouraging participation.
Impact: High engagement rates, increased brand interaction, and a boost in sales driven by the game's promotional offers.
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Veeba
Objective: To promote Veeba Salad Dressing, highlighting its taste, quality, and versatility in various dishes.
Target Audience: Health-conscious individuals, food enthusiasts, and families looking for delicious and convenient salad dressing options.
Concept and Execution: The ad features appetizing visuals of salads and dishes prepared with Veeba Salad Dressing, emphasizing its rich flavor and ease of use.
Results: Increased brand recognition and a significant boost in sales, with positive feedback from customers praising the product’s taste and quality.
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Tata Tea
Objective: To highlight the refreshing taste and premium quality of TATA Tea.
Target Audience: Tea lovers, health-conscious individuals, and families looking for a quality tea brand.
Creative Concept: The ad features serene visuals of tea gardens and the brewing process, emphasizing the tea's rich flavor and natural goodness.
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LG
Objective: To promote the LG water purifier, and refrigerator highlighting its advanced filtration technology and health benefits.
Target Audience: Health-conscious families and individuals looking for reliable and efficient water purification solutions.
Execution: The ad showcases the sleek design and innovative features of the LG water purifier, emphasizing the importance of clean and safe drinking water. Visuals of everyday scenarios highlight the product's convenience and necessity.
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Inspector Rishi
The ad is an ingenious and innovative marketing approach that cleverly utilizes the concept of app glitches to capture and retain viewer attention.
Unlike traditional ads, this campaign is designed to appear as a deliberate glitch within the popular app "Public," mimicking technical issues such as the app hanging or encountering bugs. As users scroll through their feed, the ad disrupts the usual flow with unexpected interruptions, creating a sense of curiosity and intrigue.
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KFC
The KFC advertisement is a creatively crafted campaign designed to promote the brand’s delicious menu items, with a focus on engaging and entertaining its audience.
By combining high-energy visuals with a fun narrative, the ad not only highlights the quality of KFC’s products but also reinforces the brand’s position as a leading choice for satisfying, tasty meals.
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